Marti is a veteran traveler, creative marketer and social entrepreneur. She has spent 20 years engaging and activating youth, specializing in multi-channel experiences. As Founder & CEO of International Connector, Marti has developed innovative programs and unique research methods that attract and engage Millennials and GenZs. Their perspectives and ideas are gathered and shared through consulting engagements with diverse organizations such as CocaCola, Stubhub/Ebay, Institute for the Future, Paypal, Ottawa Tourism, City of Athens (Greece), and the Canadian Government.
Marti recognized early on the Millennials’ disruptive effect on business and the need for innovative approaches and ideas. She developed processes and tools that are agile and keep apace with the ever-evolving preferences of the emerging generations. She utilizes this methodology, structure and tools to empower businesses to change and adapt their thinking and plans for the future, while at the same time, providing substantial skill, experience and employment opportunities to underserved youth worldwide.
International Connector’s social impact event, Your Big Year, has identified and empowered over 100,000 Millennials in 190 countries, providing career building opportunities and training. Marti originated her career as a producer of international Broadway tours and large-scale productions. She regularly speaks to audiences interested in Millennial trends at events and conferences around the world. She is passionate about creating strong networks of women in business and encouraging young people to see the world first-hand. Marti currently resides in the Bay Area with her husband and two boys.