Marti Grimminck and Peter Jordan spoke at ITB Berlin on Friday launching Travel Disrupt - how the millennials are turning the travel industry on its head. Why book a bed in a hostel when you can book a bed in someone’s private luxury apartment? Why use a guidebook when you can go online and have one automatically created for you based on your social network? Where does this leave traditional travel and tourism providers? Travel Disrupt gives an overview of what disruptive models are currently taking off and how you can prepare your company for the wave before it effects your bottom line.
We are running a series of educational think tanks around this subject. Stay tuned for more details.